About AiSearch.Marketing
AI-Driven Lead Generation for Insurance Professionals
We didn’t just stumble into this. AiSearch.Marketing was born from a very clear vision: to completely shake up how insurance brokers and agents in New Zealand and Australia get high-quality leads, using the incredible power of artificial intelligence.
Our Story
Our journey kicked off because our founder, who’s spent years in the trenches of the industry, was facing the exact same headaches you probably are right now. Think declining organic search rankings (even after pouring in more effort!), customer acquisition costs going through the roof, and that constant battle to just get noticed in a digital world that’s getting noisier by the minute.
He remembers one particularly frustrating Tuesday morning, staring at a spreadsheet showing yet another month of dismal ROI from a supposedly “top-tier” lead provider. That was the breaking point. After trying countless marketing solutions that promised the moon but delivered… well, not much, we realized something crucial was missing. Insurance pros needed a lead generation partner who actually got the unique grind of the insurance world and could harness cutting-edge AI to deliver real, qualified appointments – not just another list of names and numbers.
So, in 2023, We g. We blended deep, hard-won insurance industry knowledge with our own proprietary AI-driven search marketing tech, built from the ground up specifically for insurance brokers and agents right here in New Zealand and Australia.
What Makes Us Different
Specialized Insurance Focus
Look, we’re not some generic marketing agency trying to be everything to everyone. We live and breathe insurance. Our team brings decades of combined experience across life, health, income protection, and property & asset insurance markets in both NZ and AU. We know the jargon, the regulations, the client objections – we get it.
Pay Per Appointment Model
Forget paying for clicks, impressions, or leads that go nowhere. With us, you only invest when we put a qualified prospect, ready to talk, directly into your calendar. Simple as that.
AI-Driven Qualification Process
This is where the magic really happens. Our proprietary AI technology fuels a seriously rigorous 5-step qualification process. But we don’t stop there. Every potential appointment is also personally verified by our local team – real people having real conversations. This double-layered approach ensures you’re only spending your valuable time with high-intent prospects who genuinely match your ideal client profile and are expecting your call.
Local Market Expertise
We understand that selling insurance in Auckland isn’t the same as in Adelaide, or Christchurch, or Brisbane. We know the regulatory quirks, the subtle shifts in consumer behaviour, and the regional nuances across both New Zealand and Australia. Our localized approach means leads aren’t just qualified; they’re primed with information relevant to their specific area.
Our Values
These aren’t just words on a wall; they’re the principles we operate by every single day.
Results Over Promises
Your success is our success. End of story. That’s why we built our entire model around being risk-free and results-based, complete with transparent reporting and performance guarantees. We put our money where our mouth is.
Continuous Innovation
The digital world doesn’t stand still, and neither do we. We invest significantly in R&D, constantly exploring ways to make our AI smarter, our processes more efficient, and our results even better. We’re always asking, “What’s next?”
Quality Over Quantity
We’d rather deliver one appointment that converts than ten that waste your time. This isn’t a numbers game for us; it’s about delivering tangible value. Our entire business hinges on the quality of the appointments we provide.
Long-Term Partnerships
We’re not interested in being just another vendor you cycle through. Our goal is to become a trusted, indispensable part of your growth strategy for the long haul. The fact that many of our clients have been with us since day one tells us we’re doing something right.
Our Commitment to You
When you partner with AiSearch.Marketing, you’re getting more than just leads. You’re getting a dedicated team committed to:
- Keeping you ahead of the curve, navigating industry trends so you remain a leader in your market.
- Delivering genuinely high-intent prospects, meticulously pre-qualified through our unique blend of AI and human verification.
- Operating with complete transparency – you’ll always know what we’re doing, why we’re doing it, and how it’s performing.
- Constantly optimizing your campaigns, using real data to make smart adjustments.